VoxPopMe Perspectives #1: How did you get into Market Research?

In this inaugural episode, sixteen hand-picked top-tier thinkers from all corners of the globe are asked to talk about how their career began and to share their market research story with you. How did they get to where they are? Was it planning or luck?

For some, the path ahead was mapped out, for others they were soldiers of fortune and a few felt it was a mishap. Listening to the experience of your peers can be entertaining, educational and therapeutic.